Ad attribution without a data team
You do not need a marketing data platform to know which ad drove a sale. Here is attribution with UTM tags, one landing page, and your database.
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Practical notes on building, deploying, and shipping real products for solo devs and small teams.
You do not need a marketing data platform to know which ad drove a sale. Here is attribution with UTM tags, one landing page, and your database.
A sober first-budget ad playbook for solo builders: one audience, one platform, one offer, kill losers fast. Built to learn, not to scale.